Property Intelligence & Marketing. Built for Contractors.

We provide home-service companies with property intelligence built from market-specific sources — such as municipal permits, county records, and deed filings where available (source mix varies by jurisdiction) — plus the tools to reach homeowners in your service area.

Three ways to get started — from $195/mo data only to full management at $595/mo.

See full pricing & details →

New · Layered campaigns included. SMS + Email + Postcards in one campaign — three channels convert far better than one.

Why Past Clients Beat Chasing New Ones

5–7x

Acquiring a new customer costs 5–7x more than reactivating someone who already trusts you.

92%

92% of consumers trust referrals from people they know over any form of advertising.

67%

67% of satisfied customers say they would refer their contractor if asked — but only 8% actually do without a prompt.

Here's how we make it easy.

How We Turn Your Past Clients Into Repeat Business & Referrals

1

Referral & Recommendation System

We prompt your customers for referrals and Nextdoor recommendations at the right moments — timing, wording, and tools built in.

2

Layered Reactivation Campaigns

SMS + Email + Postcard sequences that bring dormant customers back. Seasonal reminders and win-back offers included.

3

Referral Tracking & Growth Tools

Track who refers, reward your best advocates, and turn one happy customer into your next three jobs.

Multi-Source Property Intelligence

We draw from municipal permit systems, county recorder and property records, and other market-specific sources. Depending on the market, available records may include the following examples:

🏠

Ownership Changes

Recently recorded deed transfers and property sales.

🔨

Permit & Improvement Activity

Municipal permit filings indicating active renovations or improvements.

📊

Property Opportunity Indicators

Market indicators identifying properties that may require trade services.

🏘️

Market & Neighborhood Activity

Broad trends and activity tracking across targeted neighborhoods.

📍

Custom Neighborhood Targeting

Audience building around your completed jobs and target service areas.

🚚 Junk Removal & Movers

Property opportunity indicators — reach homeowners who are transitioning.

🛠️ Handyman Services

Ownership changes & permit activity — reach properties needing repairs.

🌿 Landscapers & Painters

Ownership changes & improvement activity — connect with property owners planning upgrades.

🪟 Window, Water & Flooring Pros

Ownership changes & permit activity — reach buyers planning comfort and design upgrades.

🧹 Cleaning & Carpet Cleaning

Ownership changes & opportunity indicators — reach households ready for a clean start.

🏘️ Every Contractor

Custom neighborhood targeting — turn completed jobs into nearby opportunities.

See how it works: intelligence → tools → done-for-you →

Current Markets — Expanding Soon

Coverage, timing, and record availability vary by market, jurisdiction, and source. Records are refreshed regularly.

New markets added regularly. Don't see yours?

Meet the Founders

S

Seth Greenwell

Founder

Sales, Marketing & Recruiting

17 years building lead generation systems in real estate. Built and scaled a service business acquired by Zillow. Built ContractorWhale to bring marketing that actually converts for contractors.

K

Kyle O'Brien

Co-founder

Operations

Built and scaled a construction company. He knows the difference between a full pipeline and a slow month is knowing where to look first.

Contractor Whale

Ready to grow from customers you already have — and win new neighborhoods?

Data from $195/mo. Data + toolkit for $295/mo — or let us run it for you.

START FOR $195/MO

30 days free — cancel anytime during your trial